Joana Vasconcelos is a Portuguese artist who creates really gorgeous handmade crochet covers for ordinary objects such as porcelain animals and statues.
Ms. Vasconcelos uses her art as a tool to advance her political beliefs. Craftstylish notes, "Her work is also about democratizing objects... Today, there are objects... that anyone can appreciate as being cool and trendy. There are objects that have changed status in this way. Status of people--of objects--changes; it isn't static. Things that are banal today might belong in high culture tomorrow."
Crocheting Ordinary Objects
From Woven Laptop Cases to Knitted Statue Covers
Trend Themes
1. Handmade Crochet Covers - The trend of creating handmade crochet covers for ordinary objects offers an opportunity to disrupt the homeware industry, introducing a more personalized and artistic touch to everyday items.
2. Political Crafting - The trend of using art and crafting to advance political beliefs creates opportunities for disruptive innovation in terms of promoting activism through handmade goods and products.
3. Democratizing Objects - The trend of democratizing objects through art and crafting offers an opportunity to disrupt traditional perceptions of high culture and consumerism, providing more accessible and relatable items to consumers.
Industry Implications
1. Homeware - The homeware industry can disrupt traditional manufacturing methods by incorporating handmade crochet covers for everyday objects, offering customization and uniqueness to their product offerings.
2. Art and Craft Supplies - The art and craft supply industry can capitalize on the trend of political crafting by offering tools and materials for consumers to create unique and personalized items that promote their beliefs and values.
3. Museum and Gallery - The museum and gallery industry can disrupt traditional perceptions of high culture and elitism by exhibiting and promoting art and craft items that are more accessible and relatable to a broader audience.