Minimalistic Mediterranean Fashions

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The Creatures of Comfort Spring 2014 Line is Clean and Fresh

The Creature of Comfort Spring 2014 collection was filled with classic Mediterranean must-haves. The collection was filled with neutral shades, relaxed silhouettes and chambray separates.

This simple, airy collection – fashioned primarily out of crisp, Japanese and Italian cottons – will have you looking cool as a cucumber even in the direst of heat waves. Models walked the runways in tunic shirt-dresses, flirty polka-dot patterns and wrap-around knotted skirts and dresses. The wide-brimmed hats that accessorized the ensembles offer extra shade and protection from UV rays.

Jade Lai paid tribute to the gaggle of girls who Cabana-hopped in the 60s with these minimalist island designs. I don’t know about you, but I’m ready to take off for the South of France armed with these appropriately comfy pieces from the Creature of Comfort Spring 2014 collection.
Trend Themes
1. Mediterranean Fashion - A trend of minimalist, relaxed silhouettes, and neutral shades inspired by Mediterranean fashion.
2. Airy Collections - Fashion collections made of crisp cotton, characterized by a simple, airy design.
3. Neutral Shades - Trend right now are the neutral shades that can be used during hot weather.
Industry Implications
1. Fashion Industry - Mediterranean inspired fashion collections embodying minimalist, relaxed silhouettes, and neutral shades present an opportunity for fashion designers to address the needs of consumers looking for simple, comfortable yet unique outfits.
2. Apparel Industry - Airy collection made of crisp cottons can inspire fabric manufacturers to create comfortable, breathable and durable fabrics that will help people stay cool even in the direst of heat waves.
3. Beauty Industry - To capitalize on the demand for sophisticated, but minimalist clothing pieces, makeup artists and hairdressers have the opportunity to experiment with natural, sophisticated looks that complement the 'less is more' design ethos seen in Mediterranean fashion collections.

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