Chai Cranberry Sangria

This Seasonal Cocktail Includes Chai Tea Bags and Fresh Cranberries

This chai and cranberry sangria is a seasonal take on a fruity alcoholic beverage. Created by Jess Merchant from the food blog How Sweet It Is, the recipe for cranberry chai sangria uses cranberry juice, chai tea bags, fresh cranberries and a cinnamon stick to give it a late autumn or early winter taste.

Made with red wine (pinot noir) and ginger brandy, the cocktail also calls for sliced apples, oranges and pear, plus citrus-flavored seltzer water. Although it contains plenty of fruit, its other flavors ensure it is not too sweet. As pretty as it tastes, the homemade cranberry sangria is a spicy and warm drink you can impress your guests with, especially if you are hosting some holiday parties.
Trend Themes
1. Seasonal Cocktails - Creating unique cocktails that incorporate seasonal ingredients like chai tea and cranberries can provide a disruptive innovation opportunity in the beverage industry.
2. Fruit-infused Alcoholic Beverages - Developing innovative recipes that infuse traditional alcoholic beverages with fresh fruits like apples, oranges, and pears can tap into the growing demand for refreshing and flavorful drinks.
3. Culinary Mixology - Bringing together culinary techniques and mixology to create complex and unique flavor combinations can open up new possibilities for the culinary and hospitality industries.
Industry Implications
1. Beverage Industry - Exploring the use of chai tea and cranberries in cocktails can disrupt the traditional beverage market by offering consumers new and exciting flavor profiles.
2. Alcohol Industry - Incorporating seasonal fruits and spices into alcoholic beverages can create disruptive innovation opportunities for distilleries and breweries to attract a wider range of customers.
3. Hospitality Industry - The introduction of innovative, fruit-infused alcoholic beverages in the hospitality industry can enhance the guest experience and differentiate establishments in a crowded market.

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