The ‘Aros’ editorial for the February issue of Cover Magazine appears to be a vibrant tribute to the 60’s. These lively shots are full of pop art and elegant hippie-chic fashion. Blonde beauty Hana Jirickova stars in this bubbly series, which was photographed by Hasse Nielsen.
The backgrounds of these colorful photos are filled with artworks, which typically match the color of Jirickova’s couture. In one of these shots Jirickova’s face is covered in thick strips of bright paint, turning her into a walking talking work of art. The outfits seen in these creative fashion captures are the handy work of stylist Emelie Johansson, who clearly understands how to recreate the swinging styles of the 60’s.
Some of the looks in this editorial are loose-fitting and others are tight, but they’re all wildly colorful.
60’s Pop Art Editorials
The ‘Aros’ Editorial for Cover Magazine Features Hana Ji
Trend Themes
1. Pop Art Fashion - The use of pop art in fashion editorials creates a disruptive innovation opportunity for designers to incorporate bold colors and patterns into their clothing lines.
2. Retro Photography - A trend towards retro photography in editorials creates a disruptive innovation opportunity for photographers to use vintage cameras and film techniques for a unique aesthetic.
3. Nostalgia Marketing - Brands can capitalize on the nostalgia trend by incorporating retro elements into their marketing campaigns and product designs.
Industry Implications
1. Fashion - The fashion industry can use pop art elements and retro photography to create new and innovative collections that pay tribute to the 60's era.
2. Photography - The photography industry can offer retro and vintage-style services in response to the trend towards analog art and film photography.
3. Marketing - The marketing industry can incorporate the 60's pop art and fashion trends into their campaigns to appeal to nostalgic consumers.