The powerful effects of CBD are more valuable than ever, with millions of consumers working from home, dealing with lay offs, or spending extended periods of time isolated due to the COVID-19 pandemic.
Complete Hemp aims to help consumers through this difficult time with it's top of the line products, that were formulated to be drug-free by a Yale scientist. The products include "stress-relieving skincare, oils and tinctures to work with the body’s own healing and beautifying mechanisms." Consumers can feel good about supporting this brand, as a portion of its proceeds are donated to Gift of Life International, which aids children living with heart defects.
In addition, Complete Hemp is doing its part to support those on the frontlines of stopping the spread of the Coronavirus, as it's offering "50% off for all first responders, and anyone serving in today’s global pandemic, including health care practitioners, grocery store employees, and restaurant workers."
Charitable Scientist-Developed CBD
Complete Hemp is Offering Major Discounts to Frontline Workers
Trend Themes
1. CBD for Frontline Workers - Companies can offer discounts and incentives on CBD products specifically for frontline workers as a way to show appreciation and support their mental and physical wellbeing during the pandemic.
2. Scientifically-formulated CBD - Investment in research and development of CBD products formulated by scientists can improve the effectiveness and safety of these products and attract health-conscious consumers.
3. Charitable CBD Sales - Brands can increase sales and customer loyalty by donating a portion of their proceeds to charitable causes and communicating their social responsibility to consumers.
Industry Implications
1. CBD Industry - CBD companies can focus on developing effective, safe, and accessible products for consumers seeking natural remedies for stress, anxiety, and other health conditions.
2. Healthcare Industry - Healthcare providers can integrate CBD products into their treatment plans and collaborate with CBD companies to educate patients about the potential benefits and risks of using CBD.
3. Retail Industry - Retailers can expand their product offerings to include a variety of CBD products and target specific consumer groups such as frontline workers, athletes, and seniors.