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Chloé Pre-Fall 2013 Inspired by 60s Mod Chicks

Chloé‘s Pre Fall collection for 2013 takes its cues from 60s mod chicks. The perennially chic label showcased beautifully crisp, tailored geometric lines in cropped, oversized jackets, 60s shift dresses and drainpipe skinny-cropped trousers for its new collection.

The music of the swinging 60s is also referenced in the collection, with abstract musical notes printed on blouses and dresses. Although Clare Waight Keller has channeled Gallic charm perfectly, she is staying true to her British roots with echoes of mini skirt-wearing, King’s Road-dwelling, Vespa-riding 60s dolls throughout.

Keller has received praise from reviewers for the collection as the pieces are practical and functional, as well as fashionable, achieving the perfect masculine and feminine balance. The styles in this collection echo the 60s shapes and geometric patterns that will be huge for the coming year.
Trend Themes
1. 60s Mod Fashion - The Chloé Pre-Fall 2013 collection draws inspiration from 60s mod fashion, presenting opportunities to revive iconic styles with a modern twist.
2. Geometric Lines - The collection showcases beautifully crisp, tailored geometric lines, indicating potential for geometric patterns to become a major trend in fashion and interior design.
3. Music-inspired Prints - The use of abstract musical notes printed on blouses and dresses opens up possibilities for music-inspired prints to make a statement in the fashion industry.
Industry Implications
1. Fashion - The 60s mod-inspired collection by Chloé serves as a disruptive innovation opportunity for fashion brands to tap into nostalgia and create retro-chic clothing.
2. Interior Design - The emphasis on geometric lines in the Chloé collection suggests a potential disruption in the interior design industry, with geometric patterns being incorporated into furniture and home decor.
3. Textile Printing - The use of music-inspired prints by Chloé signifies a disruptive opportunity for textile printing companies to develop unique and artistic patterns for clothing and home textiles.

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