Inexpensive Fresh QSR Meals

The Del Taco 'Buck and Under Menu' Has Items for Anytime of Day

QSR brands are seeing exponential growth as consumers seek out quick, convenient meals when they are going about their daily routine, so the Del Taco 'Buck and Under Menu' has been revamped to keep them interested.

The menu consists of 15 freshly prepared items that includes dishes for breakfast, lunch and dinner that are all priced under $1 and as low as 69 cents. The menu also introduces the new 'Salsa Chicken Taco,' which will be favored for its rich flavor and tender grilled chicken.

The Del Taco 'Buck and Under Menu' will be rolled out at participating locations starting December 28, and comes as a direct competitor to convenience store food options that are tasty, affordable and fresh.
Trend Themes
1. Exponential Growth of QSR Brands - Opportunity for QSR brands to capitalize on consumer demand for quick, convenient meals.
2. Affordable Fresh Food - Innovative ways for restaurants to offer fresh, high-quality meals at affordable prices.
3. Revamped Value Menus - Potential for QSR brands to revamp their value menus to keep customers interested and engaged.
Industry Implications
1. Quick Service Restaurants (QSR) - QSR brands can leverage the demand for convenient, affordable meals.
2. Convenience Stores - Opportunity for convenience stores to innovate their food options to compete with QSR brands.
3. Food Delivery Services - Potential for food delivery services to partner with QSR brands to offer inexpensive and fresh meal options to customers.

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