I absolutely love Asian bubble tea drinks, so I am so glad to see this improved and efficient package design called Bubble Up by Jessie C. Chou.
Bubble tea originated in Taiwan and then spread throughout North America. The key delicious ingredient of most bubble teas is the small tapioca balls or pearls called "boba." The jelly balls get slurped up through a large straw in a variety of different flavored drinks, which makes this tasty beverage a delightful treat.
This student designer recognized that there is often a challenge to suck up every delectable tapioca ball. The Bubble Up by Jessie C. Chou consists of an indented ring on the bottom of the cup that makes it easier to get every bubbly bit through the straw.
Beverage-Specific Cups
Bubble Up by Jessie C. Chou Makes it Easier to Drink Bubble Tea
Trend Themes
1. Efficient Package Design - The Bubble Up cup design presents an opportunity for improved and efficient packaging in the beverage industry.
2. Enhanced Drinking Experience - The indented ring on the Bubble Up cup opens up possibilities for enhancing the drinking experience in the bubble tea industry.
3. Innovative Straw Design - The large straw design used in the Bubble Up cup suggests an opportunity for disruptive innovation in the straw manufacturing industry.
Industry Implications
1. Beverage Packaging - The efficient package design introduced by the Bubble Up cup could disrupt the beverage packaging industry by providing a more convenient solution for drinking bubble tea.
2. Bubble Tea - The Bubble Up cup's enhanced drinking experience could create disruptive innovation in the bubble tea industry by improving the way customers enjoy the tapioca balls.
3. Straw Manufacturing - The innovative straw design of the Bubble Up cup presents an opportunity for disruptive innovation in the straw manufacturing industry by catering to the unique needs of bubble tea drinkers.