The Shake Shack Brownie Batter Hot Cocoa Shake is an ice cold take on the hot wintertime beverage that will provide consumers with an alternative way to enjoy its signature flavor. The milkshake is made with a blend of the brands frozen custard that has brownie batter hot cocoa flavor in the mix, which includes Ghiradelli cocoa. The shake is then topped with a whipped cream along with miniature marshmallows and a brownie brittle to make it a treat that's a true frozen take on hot chocolate.
The Shake Shack Brownie Batter Hot Cocoa Shake is available for purchase now at participating locations across the country for a limited time and is sure to be right at home with the existing options on the menu.
Frozen Brownie-Topped Milkshakes
The Shake Shack Brownie Batter Hot Cocoa Shake is Hand-Spun
Trend Themes
1. Frozen Custard-based Milkshakes - Opportunity for dairy and ice cream industries to innovate with unique and customizable flavors to cater to individual taste preferences.
2. Brownie-flavored Beverages - Opportunity for beverage industries to tap into the popular flavor profile of brownie batter and incorporate it into hot and cold beverages beyond traditional hot cocoa.
3. Dessert-inspired Whipped Cream Toppings - Opportunity for food industries to experiment with non-traditional whipped cream toppings by incorporating dessert flavors and toppings to create a unique and indulgent experience.
Industry Implications
1. Fast Food - Opportunity for fast food chains to create limited edition menu items with unique and indulgent flavor profiles to attract customers and boost sales.
2. Beverage - Opportunity for beverage companies to develop innovative and indulgent flavor offerings to cater to the demand for unique and customizable options in the market.
3. Dessert - Opportunity for dessert companies to create new product lines featuring brownie-inspired flavors and toppings to expand their offerings and attract new customers.