Although the BlackBerry brand has certainly ceded a significant portion of market share to other giants in the smartphone space, the company is looking to make a comeback while drawing on its age-old reputation for security, with its latest and greatest introduction being a secure smartphone dubbed the Key2.
This secure smartphone comes equipped with a variety of proprietary apps dedicated to folder protection, tracking-blocking web browsing as well as device-monitoring. Elsewhere, the BlackBerry Key2 offers a two-day battery life as well as 64 GB and 128 GB storage options.
Available for prices starting at $649, the BlackBerry Key2 is a highly secure smartphone targeted towards business professionals and people who search for or email sensitive information.
Security-Shielding Smartphones
The 'Blackberry Key2' is a Secure Smartphone with Speedy Processing
Trend Themes
1. Secure Smartphones - The trend is towards more secure smartphones with features like folder protection, tracking-blocking web browsing and device-monitoring.
2. Proprietary Apps for Security - Proprietary apps that enhance security and privacy are becoming increasingly popular.
3. Longer Battery Life - Smartphone manufacturers are focusing on improving battery life and offering longer battery hours.
Industry Implications
1. Smartphone Manufacturing - The smartphone manufacturing industry has the opportunity to invest in secure smartphone technology and provide increased privacy measures for consumers.
2. Cybersecurity - The cybersecurity industry can capitalize on the trend towards secure smartphones by developing apps and software that provide users with enhanced privacy and security measures.
3. Professional Services - Professional services industries can leverage the secure smartphone trend by adopting new technologies that keep sensitive information safe and secure for their clients.