The Bisnut by Carl's Jr. is the latest donut hybrid to join the ranks of the Cronut croissant donut and the Wonut waffle donut. The Bisnut offers foodies the chance to take a bite out of a donut-infused sprinkled biscuit for $0.99.
The Bisnuts are advertised by Carl's Jr. as a "made from scratch" baked treat. Allegedly Bisnuts are made from a hybrid donut and biscuit batter that is denser than your average airy donut dough. The Bisnut is even shaped like a regular donut with the only difference being the texture. The Bisnuts come with either a white or chocolate icing topped with sprinkles. While these Bisnuts are simply a trial run for the company, hopefully Carl's Jr. will release more exciting flavors for foodies to try.
Biscuit Donut Hybrids
The Bisnut Combines the Look of a Donut with the Texture of a Biscuit
Trend Themes
1. Donut Hybrids - The rise of Bisnut, Cronut, and Wonut indicates a trend for hybrid desserts that combine two famous treats into a single delicious treat.
2. Texture Innovation - The success of Bisnut which boasts a denser, biscuit-like texture, indicates that companies can innovate by focusing on texture, creating a new twist on traditional desserts.
3. Made-from-scratch Baked Goods - As consumers look for healthier, better-quality food, made-from-scratch baked goods like the Bisnut can provide an excellent opportunity for quick-service restaurants to capitalize on consumer demand for healthier options with better ingredients.
Industry Implications
1. Fast Food - Fast-food restaurants can capitalize on food hybrid trends by creating innovative, unique food mashups that appeal to consumers' desires for novelty and indulgence.
2. Desserts - Companies can innovate in the dessert industry by focusing on texture, creating new and unique dessert experiences or by introducing hybrids and limited-edition flavors.
3. Artisanal Baking - The trend toward artisanal baking, with a focus on homemade, healthier, higher-quality ingredients, provides an excellent opportunity for businesses to create new product lines or offer fresh takes on established favorites, like the Bisnut.