These biscuit boxes designed by 'Robot Food' cleverly showcase the product and the ingredients using one simple image -- a cookie-made pie chart. In order to represent Prewetts' premium gluten-free cookies, each box is labeled with a cookie, which is divided into different sections to highlight the most important ingredients.
The design team was able to create logos for three cookie flavors, which included 'Chewy Oat and Raisin, Spicy Dark Chocolate and Ginger and Rich Triple Chocolate.' Each cookie image was then placed on a white background, paired with boldly-colored accents and light typography to ensure the focus of the packages were the cookies themselves.
With the popularity of gluten-free products continuing to captivate the attention of consumers, these biscuit boxes are the perfect way for the Prewetts brand to stand out among the competition.
Pie Chart Cookie Packaging
These Biscuit Boxes Show Ingredients Using Cookie-Made Pie Charts
Trend Themes
1. Gluten-free Packaging - Using cookie-made pie charts to showcase ingredients in biscuit boxes opens up opportunities for unique and eye-catching packaging designs.
2. Ingredient Highlighting - Dividing cookies into sections to highlight important ingredients presents an opportunity for other food brands to create visual representations of their product's key components.
3. Minimalist Packaging - The use of white backgrounds, bold colors, and light typography on biscuit boxes provides inspiration for minimalist packaging designs in various industries.
Industry Implications
1. Food and Beverage - The use of pie charts on packaging could disrupt the traditional way of showcasing ingredients, making it easier for consumers to identify key components.
2. Gluten-free Products - The gluten-free market can benefit from innovative packaging designs that effectively communicate the ingredients and quality of their products.
3. Design and Branding - The minimalist and visually-engaging biscuit box designs demonstrate opportunities for design and branding agencies to create unique packaging solutions for clients.