The 'Co-Grain' bird feeder cereal packaging is an eco-friendly take on disposable product packaging that would give it new life and encourage a consumer to not dispose of it immediately after use.
The packaging features a cardboard construction that's filled with cereal and is capable of being augmented into a bird feeder after use. This is done by simply folding out the handle and miniature awnings for birds before hanging it up on a tree or support outdoors. The unit can hung up with leftover cereal or filled with additional seeds and grains to accommodate different preferences.
The 'Co-Grain' bird feeder cereal packaging is the design work of Lide Ma, Zhiyi Zou and Yuxuan Mao, and is capable of being completely recycled after use thanks to its kraft paper construction.
Bird Feeder Cereal Packaging
'Co-Grain' Gives New Life to Disposable Packaging
Trend Themes
1. Eco-friendly Packaging - Disruptive innovation opportunity: Develop packaging solutions that are not only eco-friendly but also have a secondary use to reduce waste.
2. Upcycling Packaging - Disruptive innovation opportunity: Explore ways to transform disposable packaging into useful or decorative items, prolonging their lifespan.
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Industry Implications
1. Food Packaging - Disruptive innovation opportunity: Develop innovative packaging solutions that enhance the sustainability and functionality of food packaging.
2. Retail - Disruptive innovation opportunity: Integrate eco-friendly packaging options into retail operations to cater to environmentally conscious consumers.
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