Biddenden Vineyards, an award-winning British winery, expanded its portfolio with the introduction of the new Biddenden Sparkling Apple Juice. The sparkling juice is made on-site using orchard ripe fruit with the addition of "a light sparkle."
The Biddenden Sparkling Apple Juice boasts 100 percent fruit juice and is the only sparkling juice in the UK to be made without any juice from concentrate. Biddenden Vineyards general manager, Tom Barnes, states: "We are very excited to be adding this new juice to our range, especially as there is no one else in the country who is producing a sparkling not from concentrate apple juice with absolutely no added water."
The new non-concentrate sparkling juice speaks to the growing market for non-alcoholic drinks that are rich in flavor without added sugars or flavors.
Non-Concentrated Sparkling Apple Juices
Biddenden Vineyards Debuted a New Sparkling Apple Juice
Trend Themes
1. Non-alcoholic Sparkling Beverages - There is a trend for non-alcoholic sparkling beverages with unique flavors and natural ingredients, which could create opportunities for new entrants into the beverage industry.
2. Non-concentrated Fruit Juices - The shift towards non-concentrated fruit juices presents an opportunity for juice manufacturers to differentiate their product from competitors and appeal to consumers who prioritize natural and healthy products.
3. Locally Sourced Ingredients - The trend towards locally sourced ingredients and small-batch production is growing in the food and beverage industry, potentially creating opportunities for artisanal producers and small-scale farms.
Industry Implications
1. Beverage Industry - The introduction of non-concentrated sparkling apple juice creates opportunities for new entrants in the beverage industry to differentiate their products and appeal to the growing market for non-alcoholic alternatives.
2. Juice Manufacturing Industry - The trend towards non-concentrated fruit juices presents opportunities for juice manufacturers to differentiate their product and appeal to consumers who prioritize natural and healthy products.
3. Small-scale Farming Industry - The trend towards locally sourced ingredients and small-batch production creates opportunities for artisanal producers and small-scale farms to supply high-quality ingredients for food and beverage products.