Energized Drink Mixers

The Everly Energy Pouches Contain Naturally Caffeinated Beverage Blends

Drink mixes are often used in creating different beverage blends and cocktails and brand Everly has put together an all-natural caffeinated version that can be used to boost vitality. The fruity mixes are pre-packaged in portable pouches to conveniently add a dose of flavor as well as energy to nearly any liquid.

Consumers often lean towards full-flavor drinks for hydration, which makes drink mixes an ideal way to add more taste to bland beverages such as water. The Everly Energy mixes contain 120-milligrams of caffeine without any added sugar or artificial flavor. Instead the varieties such as Strawberry Lemonade and Mango contain plant-based ingredients and naturally sourced energy for a longer lasting vitality kick to keep consumers going throughout their day.
Trend Themes
1. Natural Caffeinated Beverages - The trend of natural caffeinated beverages is disrupting the traditional energy drink market by offering healthier alternatives with plant-based ingredients.
2. Convenient Flavor Boosters - The trend of portable drink mix pouches is creating opportunities for consumers to conveniently add flavor and energy to their beverages on-the-go.
3. Hydration Innovation - The trend of using drink mixes to enhance hydration is driving the development of new products that offer both flavor and functional benefits.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the trend of natural caffeinated beverages by developing new products that cater to health-conscious consumers.
2. Snack Industry - The snack industry can explore the trend of convenient flavor boosters by creating complementary products such as snack bars that pair well with flavored beverages.
3. Fitness Industry - The fitness industry can leverage the trend of hydration innovation by incorporating drink mixes into their workout routines, offering customers a refreshing and energizing hydration option.

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