Revive the seasoned look of the penny loafer by using one of the Benjo-colored pennies from the Ben Hertz company.
The functional utilitarian loafer was given its name due to the slot at the very front of the shoe. This identifiable slit was made so that a shiny coin may be shown off or stored for everyday use; such as using a payphone. The Benjo colored pennies were designed with the sole purpose of being able to fit in the loafer coin slot and artfully be paraded around the metropolitan area. They come in many different hues with intriguing names like 'Flying Fish' for the mint green painted penny and 'Rosso Scudiera' for the red.
To make the branding of the pennies even more stylish, they are packaged in a little black and white souvenir matchbox.
Painted Coin Shoe Accessories
The Penny Loafer Makes a Comeback Using the Benjo Colored Pennies
Trend Themes
1. Painted Coin Shoe Accessories - Opportunity for companies to create unique and customized shoe accessories using painted and branded coins.
2. Reviving the Penny Loafer - Potential for a resurgence in popularity of the penny loafer by offering unique and vibrant coin options for the iconic shoe.
3. Functional Fashion Innovations - Innovation opportunities exist in merging functionality and fashion, as seen in the Benjo-colored pennies for coin slots in shoes.
Industry Implications
1. Footwear Industry - Opportunity for shoe manufacturers and retailers to collaborate with coin companies and offer customized shoe accessories.
2. Fashion Accessories Industry - Opportunity for fashion accessory brands to create unique and colorful coin accessories for various shoe styles.
3. Packaging Industry - Innovation opportunity for packaging companies to design creative and stylish packaging solutions for branded coin accessories.