BEAMS and Casio join forces to continue to build upon their rich partnership and the latest project spotlights two different watches that are made together. The two Japanese imprints spotlight the bespoke BABY-G BGD 501 watch and the G-SHOCK DW-5600.
The first one has the BEAMS BOY treatment that has a color-blocking design language that boasts the hues of dark grey at the bezel and beige and navy on the band. It also has an ivory band keeper for a brighter contrast with details of the logo on the metal back of the watch and a lit-up BEAMS BOY heart logo at the dial. The second watch has a black tonal palette and hints of charcoal and light grey details.
Sleek Collaborative Digital Watches
BEAMS and Casio Join Forces on Two Joint Timepieces
Trend Themes
1. Collaborative Watches - Brands are partnering to create unique and stylish watches, showcasing the potential for future collaborations in the watch industry.
2. Color-blocking Design - Color-blocking is a growing trend in fashion and accessories, and watch brands are taking notice and incorporating this design element into their products.
3. Bespoke Products - The rise of bespoke products in the luxury market has spurred watch brands to offer customizable options that appeal to consumers looking for unique items.
Industry Implications
1. Fashion Retail - Retailers who carry both fashion and accessories can capitalize on the growing trend of color-blocking by offering customized watch options to customers.
2. Luxury Goods - Luxury watch brands are incorporating bespoke options to appeal to consumers seeking unique and personalized products in the luxury market.
3. Tech Gadgets - Collaborative watches showcase the potential for further partnerships between technology and fashion brands to create sleek and functional wearable technology.