This back-to-school infographic is a parent-focused and light piece of content.
Using theme-appropriate graphics, including a lined notebook background, this chart is cute and fun to read. Discussing cheating, attitudes about school and everything in between, the infographic doesn't feature the most pressing information, but is a worthwhile read. The chart is broken into three sections based on the months of July, August and September. The attitudes and anxieties of mothers about to send their children off are all reflected in these parts, and give a glimpse of what motherhood might be like during this period.
Clearly designed to be read and enjoyed by mothers instead of students, this infographic is a fluffy take on the summer and fall school season.
Scholastic Return Stats
This Back-to-School Infographic is Mom-Focused
Trend Themes
1. Parental Anxiety - Opportunity for disruptive innovation: Developing products and services that alleviate parental anxiety during the back-to-school season.
2. Back-to-school Graphics - Opportunity for disruptive innovation: Creating visually appealing and engaging graphics that cater to parents during the back-to-school period.
3. Parent-centric Content - Opportunity for disruptive innovation: Creating informative and enjoyable content specifically tailored for parents during the back-to-school season.
Industry Implications
1. Education Technology - Opportunity for disruptive innovation: Developing technology-based solutions that address parental concerns and enhance the back-to-school experience.
2. Parenting Services - Opportunity for disruptive innovation: Offering specialized services and resources to assist parents in navigating the challenges of the back-to-school season.
3. Graphic Design - Opportunity for disruptive innovation: Providing graphic design services that create visually appealing and relatable content for parents during the back-to-school period.