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Dior's New B31 Model Comes with a Protective Shoe Cover

Dior is making it easier to keep your precious sneakers in mint condition with a prospective cover for its futuristic new B31 model.

Dior's Men’s Head Footwear Designer Thibo Denis recently showed off the new B31 on Instagram, complete with a protective shroud. The sneakers themselves boast a utilitarian aesthetic that makes them look perfect for outdoor activities like hiking. Other practical details include mesh uppers for breathability and a Quicklace system for easy adjustments on the go. However, the most practical thing about the new B31 model is that it comes with a protective cover that hugs the toe boxes, forefoot, outsoles, as well as parts of the heel. This added accessory helps to create a protective barrier against the elements so your shoes stay clean and dry.
Trend Themes
1. High-fashion Protective Footwear - The trend of fashionable footwear that doubles as protective gear creates an opportunity for brands to cater to outdoor enthusiasts with a focus on durability and style.
2. Sneaker Preservation Accessories - The trend of sneaker preservation accessories creates an opportunity for brands to capitalize on the sneakerhead culture by offering protective gear that prolongs the life of high-end sneakers.
3. Outdoor Fashion Tech - The trend of outdoor fashion tech creates an opportunity for brands to innovate with utilitarian yet stylish designs that protect against the elements.
Industry Implications
1. Footwear - The footwear industry can innovate and collaborate to create high-fashion yet protective footwear for outdoor enthusiasts.
2. Athletic Wear - Companies in the athletic wear industry can create accessories that address the needs of sneaker preservation enthusiasts.
3. Outdoor Recreation - The outdoor recreation industry can capitalize on the trend of outdoor fashion tech by offering protective gear that is both stylish and functional.

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