Warm apple pie fresh from the oven is a delicious treat universally loved. Hoping to tap into that, an apple pie drink has been released by Japanese beverage company Kagome.
The apple pie drink is called Apple Pie Jelly and Cinnamon. It contains 50% fruit juice (we presume apple juice) and bits of jelly. It is a 150g pouch with a extended drinking straw. I wonder how this beverage compares to a real apple pie...
Apple Pie Jelly Drinks
A Favourite Pie Flavour Plus Cinnamon from Kagome
Trend Themes
1. Fruit Juice Innovation - Develop new fruit juice-based beverages that incorporate additional flavors, textures, and ingredients to appeal to consumers looking for unique and interesting experiences.
2. Comfort Food Drinks - Explore the creation of drinkable versions of classic comfort foods, such as pies, cakes, and other baked goods, to offer consumers nostalgic and indulgent beverage options.
3. Jelly Infused Drinks - Experiment with the use of jellies and other gelatinous ingredients in beverage creation, aiming for a more textured and dynamic drinking experience.
Industry Implications
1. Beverage Industry - Innovate new beverage products that reflect a growing consumer interest in novel tastes and textures, particularly those that offer a sense of nostalgia and comfort.
2. Food Industry - Collaborate with beverage companies to create liquid adaptations of classic foods and treats, providing consumers with novel taste experiences that build brand recognition and loyalty.
3. Dessert Industry - Work with beverage companies to incorporate dessert flavors and textures into their products, offering a new avenue for consumer indulgence while enhancing brand recognition and appeal.