Tube travel in London can be really boring, but it was actually what inspired the concept of a new game, Animals on the Underground. I say new because it has just recently made it online in the form of a web game, but Paul Middlewick first identified animal shapes using the London Underground in 1988 on a journey home (I guess he was bored on his commute too.)
Paul's original animal was an elephant which has now been joined by many others including bats and bottlenose whales, but there are new animals being discovered all the time. The spoil sports on London Undergound don't allow you to do this on their real life maps, but is it still a lot of fun.
After all, what else is there to do now Bo Jo has banned drinking on the tube?
Best of all, this fun is for IFAW, so it's all for a good cause :-)
Hidden Images in Maps
Animals On The Underground
Trend Themes
1. Hidden Images in Maps - An opportunity for companies to create interactive map games and experiences by hiding images in maps.
2. Animals on the Underground - A trend of discovering and incorporating animal shapes into transportation maps, opening up possibilities for creative map design and engagement.
3. Web-based Games - An increasing trend of developing web-based games that can be accessed and played online, providing entertainment and engagement for users.
Industry Implications
1. Gaming Industry - This industry can leverage the trend of hidden images in maps by developing games that involve finding and interacting with hidden objects on maps.
2. Transportation Industry - The transportation industry can explore incorporating hidden animal shapes into their maps to add an element of fun and engagement for users.
3. Charity/nonprofit Organizations - Charities and nonprofit organizations can take advantage of web-based game trends to create interactive experiences that raise awareness and funds for their causes.