Youthful Primary Collections

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Alice + Olivia Resort 2015 Boasts a Youthful Playfulness

The vibrant and fun Alice + Olivia Resort 2015 collection takes inspiration from 'One Special Summer,' an illustrated travelogue on the trip the youthful pair of sisters Jacqueline and Lee Bouvier took to Europe in the 50s.

The 1951 setting of the book comes through with playful A-line and full skirts, culottes and vintage-inspired prints, although a saturated palette of primary hues keeps the retro styles looking fresh. One extremely charming standout piece from the collection is a white dress printed with a coloring book-style belt, pockets, collar and detailing that is truly all about whimsy and youth.

The stylish Resort collection from Alice + Olivia is designed specifically for travel and lounging and it will go on sale exclusively at Alice + Olivia stores in the fall.
Trend Themes
1. Youthful Primary Hues - Opportunity for fashion brands to incorporate saturated primary hues in their collections, adding a touch of playfulness and vibrancy.
2. Vintage-inspired Prints - Potential for fashion designers to create collections inspired by 50s vintage prints, giving a retro yet fresh look to their designs.
3. Whimsical Detailing - Innovative opportunity for creating clothing pieces with coloring book-style details, such as belts, pockets, collars, and prints, for a whimsical and youthful aesthetic.
Industry Implications
1. Fashion - The fashion industry can take inspiration from Alice + Olivia Resort 2015 collection to create their own collections featuring youthful primary hues, vintage-inspired prints, and whimsical detailing.
2. Retail - Retailers can explore showcasing and selling fashion collections with a playful and vibrant aesthetic, targeting consumers looking for youth-inspired clothing.
3. Design - Designers can experiment with incorporating coloring book-style details in their creations, adding a touch of whimsy and fun to their designs.

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