Urban Viking Menswear

The Alexis Reyna Fall/Winter 2013 Collection is Unconventional

The Alexis Reyna Fall/Winter 2013-2014 collection was featured at 080 Barcelona Fashion Week. This unconventional runway presentation highlighted deconstructed silhouettes and heavily layered fabrications that were sported by an army of wigged models.

This nomadic menswear line reinterpreted a Nordic inspiration for a modern generation of fashion followers. From caped tapestry textiles to eccentrically groomed male models, the dynamic collection opposed traditional style ideals.

The Alexis Reyna Fall/Winter 2013-2014 runway show exuded an avant-garde aesthetic synonymous with its modern day Viking inspiration. The designer's mix of oversized shapes and heavily layered fabric pieces gave this menswear line an ambiguous and dystopic air. The collection's overall feel seemed organically put together and resembled a myriad of found fragments paired flawlessly with one another.
Trend Themes
1. Deconstructed Silhouettes - Exploring the use of deconstructed silhouettes in menswear offers an opportunity for disruption in the fashion industry.
2. Layered Fabrications - Incorporating heavily layered fabrications into clothing designs presents a disruptive innovation opportunity for the fashion industry.
3. Eccentric Groomed Models - Embracing the use of eccentrically groomed models challenges traditional beauty standards and offers a disruptive innovation opportunity in the fashion industry.
Industry Implications
1. Fashion - The fashion industry can explore the use of deconstructed silhouettes, layered fabrications, and eccentric grooming to disrupt traditional style ideals.
2. Textiles - Incorporating caped tapestry textiles in menswear collections presents a disruptive innovation opportunity for the textiles industry.
3. Beauty - The beauty industry can embrace the use of eccentric grooming to challenge traditional beauty standards and offer disruptive innovation in male grooming products.

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