I adore the romance and retro innocence of 'Akiko' by Karl Villamora. I take a look at these overexposed photos and recall a forgotten time where train travel was the elegant norm and a handheld valise was the only luggage option.
Check out more shots of 'Akiko' by Karl Villamora above, and keep clicking for more retro-styled photo shoots and features about travelers from Trend Hunter's archives.
Implications - Photos that are imbued with a sense of nostalgia hark back to a simpler time. Nostalgia, for many consumers, is a powerful and persuasive force. Companies should harness the potential of nostalgia in their ad campaigns to appeal to these consumers and create brand loyalty.
Retro Traveler Shoots
'Akiko' by Karl Villamora Has an Old-School Photography Feel
Trend Themes
1. Nostalgic Travel Ads - Companies can create brand loyalty by using nostalgia in their ad campaigns to appeal to consumers who long for a simpler time.
2. Retro-styled Photoshoots - Photoshoots that imbue a sense of nostalgia can evoke powerful emotions in consumers, making them more likely to connect with and remember a brand.
3. Vintage Travel Accessories - Companies can create disruptive innovation opportunities by updating classic travel accessories, such as handheld valises, with modern features and technology while maintaining their retro aesthetic.
Industry Implications
1. Travel - Travel companies can create disruptive innovation opportunities by marketing retro-themed travel packages or experiences.
2. Photography - Photography businesses can incorporate retro aesthetics into modern shoots, creating a unique and memorable brand for themselves.
3. Fashion - Fashion companies can draw inspiration from vintage travel accessories, updating them for modern times while incorporating the retro aesthetic consumers love.