Dyson is taking the promise of clean air on the go with this high-tech air-purifying mask that doubles as headphones. This innovation comes as concerns about the quality of air start to skyrocket and individuals want to protect themselves when they are out of the house. The air-purifying mask is named Dyson Zone and it has been referred to as a "Bane Mask" by publications like Highsnobiety.
The brand is forthcoming with Dyson Zone's audio capabilities, stressing the crisp sound and the 50-hour battery lifetime for audio-only run-time and four hours of hybrid use. The gadget also has dual-filtration tech, which has appeared in other home air purifiers by the brand. Finally, the Dyson Zone can be hooked up to the MyDyson app "for monitoring purposes."
Prices of this air-purifying mask start at $949 USD.
High-Tech Air-Purifying Masks
Dyson Launches Headphones and an Air Purifying Device in One
Trend Themes
1. Air-purifying Wearables - There is an opportunity to disrupt the wearable market by integrating air-purification and technology.
2. Hybrid Audio Devices - Combining audio devices with other functionalities could be the next iteration in headphones and earbuds.
3. Smart Home Air Purification Devices - Smart technology paired with air filtration systems would offer customers the ability to monitor and regulate air quality from their smartphones.
Industry Implications
1. Consumer Electronics - Incorporating air purification technology in their headphones or wearable accessories could give consumer electronics companies an edge.
2. Health and Wellness - Hygienic technologies and devices like these air-purifying masks represent an opportunity for brands within the health and wellness industry to get involved.
3. Smart Home Automation - The MyDyson app integration represents a larger trend towards the smart home automation industry can take advantage of to provide products that give customers feedback on their environment.