Neutral Technical Collaborative Footwear
A-COLD-WALL* Creates its Own Nike Air Max Plus Sneakers
Technical fashion imprint A-COLD-WALL* by Samuel Ross works together with Nike on a new iteration of the classic Air Max Plus sneaker model. It gets two colorway palettes that embody an earthy tonal look of Stone and Onyx. The sneakers highlight the texture and reduce tonal contrast in the form of the butterfly-like membrane of what the fashion imprint notes as a "Thermo-molded exoskeleton" that is applied on top of the full-grain leather uppers. Additionally, Samuel Ross designs the shoe with the intent that it will naturally weather as time passes. The Onyx colorway is a stealthy black palette and Stone is a clean white option with a minimal look. It is now available to shop online with an upcoming Varsity Blue next year.
Trend Themes
1. Collaborative Footwear Design - The collaboration between A-COLD-WALL* and Nike on the Air Max Plus sneaker showcases the potential for unique and innovative footwear design through partnerships.
2. Technical Fashion Imprints - Technical fashion imprints like A-COLD-WALL* are redefining the boundaries of fashion by incorporating advanced materials and innovative design elements into their products.
3. Earth Tonal Sneaker Palettes - The earthy tonal color options of Stone and Onyx for the A-COLD-WALL* x Nike Air Max Plus sneakers cater to the growing consumer demand for minimalist and nature-inspired footwear.
Industry Implications
1. Fashion Design - The collaboration between A-COLD-WALL* and Nike highlights the potential for disruptive innovation within the fashion design industry through the combination of technical expertise and creative partnerships.
2. Footwear Manufacturing - The unique design elements of the A-COLD-WALL* x Nike Air Max Plus sneakers open up opportunities for disruptive innovation in footwear manufacturing, pushing the boundaries of traditional sneaker construction.
3. Online Retail - The availability of the A-COLD-WALL* x Nike Air Max Plus sneakers for online shopping demonstrates the disruptive opportunities available in the online retail industry, where exclusive collaborations and limited edition releases drive consumer engagement and sales.