Nostalgic Sneaker Collections

The Latest Adidas by Raf Simons Range is a Nod to the 90s

Drawing inspiration from outer space and astronaut uniforms, the Fall/Winter 2015 Adidas by Raf Simons collection is a nod to the 90s. The nostalgic sneaker range is the luxury designer's 5th collection for Adidas and features 90s throwback trainers along with more subdued sneakers that are displayed in a palette of rainbow hues.

This astronaut-inspired collection features a blend of retro sneaker shapes and interesting color combinations that are used to accent a white leather exterior. The latest Adidas by Raf Simons collection sets a nostalgic tone for the season and proves that high fashion can indeed be practical.

Raf Simons is known for his personal label, his groundbreaking work at Jil Sander and his recent stint as the head designer of Dior.
Trend Themes
1. Nostalgic Sneaker Collections - Rediscovering and reviving iconic sneaker designs from past decades presents an opportunity for brands to tap into the nostalgia trend and create unique offerings.
2. Retro Color Combinations - Exploring and experimenting with vibrant color palettes inspired by previous eras can spark creative and eye-catching designs in the sneaker industry.
3. Luxury Collaboration Collections - Collaborating with luxury designers like Raf Simons allows sneaker brands to merge high fashion with functional footwear and cater to fashion-forward consumers.
Industry Implications
1. Footwear Industry - The revival of nostalgic sneaker collections presents disruptive innovation opportunities for footwear brands to cater to the growing demand for retro-inspired designs.
2. Fashion Industry - The incorporation of retro color combinations in sneaker design offers disruptive innovation opportunities for fashion brands to create unique and standout pieces that resonate with consumers.
3. Luxury Goods Industry - The collaboration between luxury designers and sneaker brands introduces disruptive innovation opportunities to merge high fashion and streetwear, attracting a new segment of customers who seek both style and function.

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