Silly Zombified Advertisements

The 2012 Honda Civic Zombie Commercial is Horrifyingly Funny

The 2012 Honda Civic zombie commercial 'It’s good to be a Zombie' features a friendly zombie called Mitch hanging out with his friends, having a good time and driving his new car. The commercial starts off with Mitch the zombie coming home from a long day at work. His 2012 Honda Civic puts him in a great mood as soon as he gets in the car and turns up the tunes. He continues the weekend with a failed golfing experience and a night on the town picking up girls. 

The 2012 Honda Civic zombie commercial was created by the advertising agency RPA in Santa Monica, USA. The featured song in the advertisement is called 'One Week of Danger' by the band The Virgins.
Trend Themes
1. Zombie-themed Advertisements - Opportunity for brands to use zombie-themed advertisements to create memorable and entertaining ad campaigns.
2. Humorous Commercials - Brands can leverage humor in their commercials to capture viewers' attention and create positive associations with their products.
3. Music-driven Advertisements - Using catchy and memorable songs in advertisements can enhance brand recall and evoke positive emotions among viewers.
Industry Implications
1. Automotive - Innovative car manufacturers can explore the use of unconventional and humorous advertisements to promote their vehicles and differentiate themselves in the market.
2. Advertising - Advertising agencies can tap into the trend of zombie-themed and humor-driven advertisements to create unique and attention-grabbing campaigns for their clients.
3. Music - Musicians and bands can collaborate with brands to create original songs or license existing ones for use in advertisements, offering a new revenue stream and increased exposure.

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