This 1980s retro-inspired ad completely foregoes current ideologies of advertising, and instead looks back to times past for inspiration.
The Ibizious is a fictional energy drink that’s showcased constantly in the video. The ad video was intended to advertise a party, which doesn’t make any sense, but it doesn’t matter since the video is just so outrageous. The video features people in 1980s retro ensembles along with the type of marketing that’s synonymous in that era. The video highlights Ibizious as the ultimate energy drink. The drink has all sorts of random benefits such as instant hair growth and weight loss. Of course this is all just made-up, but nonetheless, the video ad will make you want to buy an Ibizious energy drink.
Fake Retro Soda Ads
This 1980s Retro Video for Ibizious Energy Drink Breaks Norms of Advertising
Trend Themes
1. Retro-inspired Advertising - Opportunity to break away from conventional advertising strategies and tap into the nostalgia and appeal of past eras.
2. Outrageous Marketing - Chance to create bold and attention-grabbing advertisements that defy traditional norms and captivate audiences.
3. Fictional Product Promotion - Potential to use fictional products in advertising campaigns to generate intrigue, interest, and buzz.
Industry Implications
1. Beverage - Opportunity for energy drink companies to leverage retro-inspired advertising to target nostalgic consumers and stand out in a crowded market.
2. Fashion - Potential for fashion brands to incorporate retro styles and aesthetics into their marketing campaigns, tapping into the nostalgia trend and attracting consumers seeking a nostalgic fashion experience.
3. Entertainment - Opportunity for entertainment companies to create viral and attention-grabbing advertisements by leveraging outrageous marketing techniques, driving audience engagement and brand awareness.