Bowing to pressure from environmentally conscious consumers, many big brand shops have begun taking steps to reduce the plastic on their shelves over concerns about saving the oceans from waste. One notable supermarket leading the way for zero waste grocery stores is Asda who recently encouraged consumers to bring their own containers to refill from dispensers within the store.
Asda chief executive Roger Burnley said: "The elimination of avoidable plastic, and crucially single-use plastic, is at the top of our minds – and at the top of our customers’ minds. Our focus is on removing unnecessary plastic, and where packaging is beneficial to the life of a product we will trial new solutions that are as recycled and as recyclable as possible."
Zero Waste Grocery Initiatives
Asda is Encouraging Customers to Bring Their Own Containers
Trend Themes
1. Zero Waste Grocery - Opportunity for retailers to create zero waste grocery initiatives by encouraging consumers to bring their own containers.
2. Plastic Reduction - Opportunity for companies to take steps in reducing plastic waste and transitioning to more sustainable packaging solutions.
3. Dispenser Refills - Opportunity for businesses to implement dispenser systems in stores, allowing customers to refill their own containers.
Industry Implications
1. Supermarket - Supermarkets can leverage zero waste grocery initiatives to attract environmentally conscious consumers and reduce their environmental footprint.
2. Packaging - Packaging companies have an opportunity to innovate and develop more sustainable packaging solutions to help reduce plastic waste.
3. Retail Technology - There is a potential for retailers to invest in retail technology solutions for dispenser systems that can be integrated with existing store infrastructure.