What will the Germans think of next? WarmX Germany launched a new line of electrically heated clothing. The clothing is lightweight and does not have an excess of wires like previous attempts at electric heating. The heating is controlled by a micorprocessor in the battery pack that makes sure the clothing is heated to the exact level you select. Great for skiing!
Implications - Winter sports such as skiing and snowboarding are beloved activities for a lot of people, however the cold weather is commonly begrudged by many. Companies who can recognize the so-called downfalls of popular activities can find new opportunities for innovations that help to solve common consumer complaints.
WarmX Electrically Heated Clothing
WarmX Electrically Heated Clothing
Trend Themes
1. Electrically Heated Clothing - Opportunity for developing more advanced and efficient heating technology in clothing.
2. Wearable Technology in Outdoor Sports - Opportunity for integrating technology into outdoor sportswear for better comfort and performance.
3. Smart Textiles - Opportunity for developing textiles that can sense and adapt to environmental conditions such as temperature.
Industry Implications
1. Outdoor Apparel - Opportunity to integrate wearable technology and smart textiles into outdoor apparel for better comfort and performance in extreme environments.
2. Sports Equipment - Opportunity to develop new sports equipment that can incorporate electric heating technology for added safety and comfort in extreme weather conditions.
3. Smart Textile Manufacturing - Opportunity to specialize in manufacturing smart textiles for outdoor apparel, creating a new market segment with high growth potential.