Fashion designers Lisa Mayock and Sophie Buhai of Vena Cava have released a 'Viva Vena' video to promote their new collection. The artsy film clip is fresh and quirky with a bit of a contemporary surrealist style.
A series of seemingly random objects and occurrences make up the entertaining black-and-white 'Viva Vena' video. Without featuring much actual fashion, it's still a fun piece to watch. Check out the gallery for a peak at Vena Cava's unique styles.
Surrealist Fashion Advertising
The 'Viva Vena' Video Provokes Intrigue in the Vena Cava Line
Trend Themes
1. Surrealist Fashion - Opportunities for designers to create unique and whimsical clothing with surrealistic elements to stand out in the fashion industry.
2. Artistic Fashion Advertising - Opportunities for fashion brands to showcase their new collections through artistic and entertaining video content.
3. Quirky Branding - Opportunities for brands to differentiate themselves by showcasing their unique personality and quirks in their advertising campaigns.
Industry Implications
1. Fashion - Fashion designers and clothing brands can use artistic and surrealistic elements to attract consumers and stand out in a competitive industry.
2. Advertising - Opportunities for advertising agencies to create visually and emotionally engaging ads that stand out from the traditional commercial format.
3. Digital Media - Social media and digital platforms provide new opportunities for fashion brands to create and share unique content to engage with their audience.