CNTRBND, a high-end Toronto fashion retailer recently released a 'Summer Sixteen' lookbook that honors its roots.
Located in the city's Yorkville district, CNTRBND is known for its offerings of celebrated brands like adidas Originals, 424, Haider Ackermann, Thom Browne and many more. The menswear store is streamlined to a specific clientele that's knowledgeable of the latest streetwear styles -- in other words, those who have an appreciation for its carefully selected apparel.
The Toronto fashion retailer's editorial is shot within the store itself, as well as around the surrounding area in order to showcase this. Mago, a Berlin-based creative and art director is its muse, showing off apparel from a variety of its brands in addition to a few new CNTRBND-printed pieces.
Moody Menswear Editorials
CNTRBND Shows Off Its Offerings to the Toronto Fashion Scene
Trend Themes
1. Luxury Streetwear Fashion - CNTRBND and other high-end fashion retailers are disrupting the traditional luxury fashion industry by offering edgy streetwear inspired designs.
2. Brick-and-mortar Retail Resurgence - CNTRBND's strategic location in the Yorkville district and unique in-store experience indicates a potential comeback for brick-and-mortar retail.
3. Localized Fashion Marketing - CNTRBND's editorial featuring their store and the surrounding area showcases the power of localized marketing in the fashion industry.
Industry Implications
1. Fashion Retail - Brands like CNTRBND are changing the way fashion retailers operate and cater to a new generation of customers.
2. Luxury Goods - High-end fashion stores like CNTRBND are disrupting the traditional luxury goods market with more edgy and unique offerings.
3. Creative Content Production - The use of creative and high-quality content production like CNTRBND's lookbook is becoming an increasingly important marketing tool for fashion retailers.