Until I came across Thomas McKean's work, I never would have thought that the New York City MetroCard could be used so artistically. From sculptures to framed artwork, McKean's portfolio is quite interesting.
By breathing new life into this otherwise one-dimensional commuter currency, Thomas McKean forces us to rethink an object that is used on a minute basis in one of the busiest cities in the world. Be sure to check out the rest of his work on his blog.
MetroCard Artwork
Thomas McKean Puts an Artistic Spin on Subway Commuter Currency
Trend Themes
1. Artistic Metrocard - Disruptive innovation opportunity: Creating unique and visually appealing designs for transportation cards to enhance the commuting experience and promote local artists.
2. Upcycled Currency - Disruptive innovation opportunity: Repurposing everyday currency or payment cards into art pieces, creating sustainable and environmentally friendly alternatives.
3. Enhanced Commuter Experience - Disruptive innovation opportunity: Integrating art and design into public transportation systems to transform the mundane commute into a visually stimulating and enjoyable experience.
Industry Implications
1. Art Galleries - Disruptive innovation opportunity: Collaborating with artists like Thomas McKean to showcase and sell unique transportation card artwork in traditional art gallery spaces.
2. Public Transportation - Disruptive innovation opportunity: Partnering with artists and designers to introduce visually captivating transportation cards or branding, revitalizing the public transit experience.
3. Craft Markets - Disruptive innovation opportunity: Providing a platform for artists to showcase and sell their upcycled currency and MetroCard art, offering consumers sustainable and artistic alternatives to traditional artwork.