In addition to offering an eclectic collection of restaurants, food halls can serve as a gathering place, or a community hub, which is exactly what makes the opening of the Understory so exciting.
Located underneath the Bank of America Tower development in Houston, Texas, this unique facility is set to serve "chef-driven concepts" that aim to entice the local community. As of now, the newly developed food hall has welcomed Flip ’n Patties and Mona Fresh Italian Food -- both of which offer a gourmet twist to its respective American and Italian cuisines.
What's more is that according to Matt Damborsky, the executive vice president for Skanska USA Commercial Development, the company is, "exploring additional retail opportunities for this vibrant community hub in the coming months."
Chef-Driven Food Halls
The Understory is Located in Houston, Texas
Trend Themes
1. Chef-driven Food Halls - Food halls that feature unique and high-quality cuisine options from well-known chefs can serve as community hubs.
2. Gourmet Twist on American and Italian Cuisines - Offering a twist on traditional cuisine options creates a unique and exciting dining experience for customers.
3. Retail Opportunities in Community Hubs - Food halls can provide a platform for future retail opportunities and serve as a gathering place for the local community.
Industry Implications
1. Food and Beverage Industry - Restaurants, food halls, and chefs can innovate by experimenting with new and creative cuisine options.
2. Real Estate Development Industry - Developers can create and promote community hubs that feature food halls as a way to attract new business and build a sense of community.
3. Retail Industry - Retailers can leverage community hubs and food halls to increase foot traffic and promote their products in a unique and exciting setting.