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CASETiFY Unveils a Street Fighter-Themed Tech Collaboration

CASETiFY has revealed its latest pop culture-themed tech collaboration with Street Fighter, a video game franchise from the 1980s that is now celebrating its 35th anniversary. The collaboration sees the characters and elements of the game printed on a lineup of cases and tech products. Highlights include the ‘Chun-Li Lenticular’ case, which is a design of Chun-Li performing her signature ‘Hyakuretsu Kyak.’

Additional iPhone and Android case designs depict different characters from the franchise, a character selection screen, and visual elements from the games. AirPods/AirPods Pro cases, wireless chargers, grip stands, and more can all be found in this launch.

The Street Fighter x CASETiFY waitlist is now open, with the official launch set for August 31.
Trend Themes
1. Pop Culture Tech Accessories - The rise of pop culture-themed tech collaboration opens up opportunities for innovative design and unique marketing for tech accessories.
2. Vintage Video Game Accessories - The attraction towards retro video game franchises expands to tech accessories as seen in CASETiFY's Street Fighter collaboration, creating room for similar collaborations with other classic games.
3. Character-specific Tech Accessories - The demand for merchandise dedicated to specific characters in a franchise as shown in the different Street Fighter characters on CASETiFY's line-up creates a niche in the tech accessories market.
Industry Implications
1. Tech Accessories - The integration of pop-culture themes and vintage nostalgia can disrupt and revitalize the tech accessories industry, providing an opportunity for tech companies to increase their appeal to consumers who prioritize unique designs.
2. Gaming - The popularity of video game franchises can be further monetized through collaborations with tech accessories companies, deepening fan engagement and increasing brand loyalty.
3. Fashion - The Street Fighter x CASETiFY collaboration can be seen as a crossover between technology and fashion, creating an opportunity for fashion companies to integrate technology into their product lines and for tech accessories companies to add a fashion element to their products.

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