On display at the Chicago Auto Show is this Suzuki Motorized Sofa, the dream vehicle for any couch potato. Complete with a steering wheel, rearview mirrors and a foot-shaped pedal, the sofa is used as a marketing tool in Suzuki commercials, and is complete comedy. I know i want to drive it.
I'll be in attendance this weekend at the Chicago Auto show; while I'm there, I'll get more details on this commercial prop and its capabilities such as speed and development.
Couch Potato Vehicles
These Suzuki Motorized Sofas Are Recliners on Speed
Trend Themes
1. Motorized Furniture - Disruptive innovation opportunity: Create motorized furniture for unique and entertaining experiences.
2. Comedic Marketing - Disruptive innovation opportunity: Use humor and unconventional methods in marketing campaigns to stand out from competitors.
3. Novelty Vehicles - Disruptive innovation opportunity: Design and manufacture novelty vehicles that provide fun and memorable transportation experiences.
Industry Implications
1. Furniture - Disruptive innovation opportunity: Integrate technology and motorization into furniture designs to elevate user experiences and convenience.
2. Automotive - Disruptive innovation opportunity: Explore the comedic potential of automobiles in marketing strategies to create memorable and engaging campaigns.
3. Entertainment - Disruptive innovation opportunity: Develop unique and entertaining transportation options for amusement parks, tourist attractions, and events.