Feel Good Inside & Out

Elevate Your Mood With Jean-Pierre Bethouart Fragances

French fragrance guru Jean-Pierre Bethouart (Dior, Versace, Caron, Givenchy etc) has created a fragrance that will make you smile, literally speaking. The fragrance is created from scents that will influence your psychologically well-being and mood, with extracts from among others, cocoa beans, which works as endorphins and theobromines, which is known for reducing stress-symptoms and makes you feel well. Now that's a nice addition to the feel good factor!

Implications - There is currently a high demand for products which are beneficial to consumers' health as North American media encourages the public to lead healthier lifestyles. Corporations are likely to see increased revenue if they're able to incorporate health-benefiting design elements into their wares.
Trend Themes
1. Fragrances for Psychological Well-being - Opportunity for fragrance and cosmetics industries to develop products that focus on improving psychological well-being and mood
2. Endorphin-inducing Products - Opportunity for various industries including food and beverage, beauty and wellness to develop products that contain endorphin-inducing ingredients such as cocoa beans
3. Healthy Lifestyle Products - Opportunity for various industries such as food and beverage, fitness and wellness to develop more products that promote a healthy lifestyle
Industry Implications
1. Fragrance Industry - Opportunity to develop fragrances that promote psychological well-being and improve mood
2. Beauty Industry - Opportunity to incorporate more endorphin-inducing ingredients into their products and promote psychological well-being and mood
3. Food and Beverage Industry - Opportunity to develop more products containing endorphin-inducing ingredients such as cocoa beans and promote a healthier lifestyle

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