Created by Unified Social, the 'Brief History of Social Advertising' infographic starts at 2002 and takes a quick glance at the changes in modes and methods of social media marketing until 2013.
Stated in the introduction to this timeline, "as Facebook, Twitter, LinkedIn, StumbleUpon and others have emerged as social network leaders, they have created powerful new ways for for advertising to reach the right consumers with the right message at the right time."
Considering this advertising method did not exist a decade ago, the fast-paced progress social advertising has made to market brands to the public on a global scale is an impressive feat that is incomparable to other more traditional modes of advertisement.
Media Campaign Timelines
Social Advertising Has Changed Major Marketing Methods Drastically
Trend Themes
1. Growth of Social Advertising - The rapid evolution of social advertising is creating new opportunities for businesses to reach targeted consumers globally.
2. Changes in Methods and Modes of Social Media Marketing - Businesses can take advantage of the ever-changing landscape of social media marketing to innovate and stay ahead of their competitors.
3. Powerful New Ways of Advertising to Reach the Right Consumers - Businesses can leverage the emergence of social network leaders to create more targeted and effective advertising campaigns.
Industry Implications
1. Advertising - The advertising industry must adapt to the growth of social advertising to meet the needs and demands of their target audiences.
2. Social Media - The social media industry has the opportunity to continue its rapid evolution by incorporating new modes and methods of social media marketing.
3. Marketing - The marketing industry must stay current with the ever-changing landscape of social media marketing to stay competitive and maximize their reach.