Anti-Cool Ads

So-Me's Covetable Ads For The Cool Cats Second Season of T-shirts

Artwork by So-Me is featured on the ads for The Cool Cat’s second season of t-shirts.

The Cool Cats shirts once again feature wild prints, vibrant color schemes and a cat-centric theme.

The ads by So-Me are truly ghetto, but still fabulous. They are the type of thing that would be overlooked day to day but capture the spirit of the era and will be coveted in years to come.

The combination of dirty guy, graffiti and fruit stands is pretty random, but they come together perfectly to construct an awesome image.

You can’t fake this kind of anti-cool cool.
Trend Themes
1. Wild Prints - Disruptive innovation opportunity: Explore ways to incorporate bold and unconventional prints into various industries, such as fashion, home decor, and graphic design, to attract customers looking for unique and standout products.
2. Vibrant Color Schemes - Disruptive innovation opportunity: Invest in research and development to create and market vibrant color schemes that evoke positive emotions and differentiate products across industries like cosmetics, branding/marketing, and interior design.
3. Cat-centric Themes - Disruptive innovation opportunity: Tap into the popularity of cat-centric themes by developing new product lines, experiences, or advertising campaigns that leverage the appeal of cats to engage consumers in industries such as pet care, fashion accessories, and social media marketing.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate anti-cool, edgy advertising concepts to challenge traditional fashion norms and attract unconventional consumers seeking unique self-expression.
2. Home Decor - Disruptive innovation opportunity: Embrace the anti-cool aesthetic in home decor by offering a range of products, such as funky wall art and unconventional furniture, that cater to those looking to make a bold statement with their interior design choices.
3. Graphic Design - Disruptive innovation opportunity: Incorporate the anti-cool style in graphic design projects by creating visually striking and unconventional designs that stand out in a saturated market, offering clients a fresh and unique perspective.

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