Anyone with a working familiarity of the intersections between pop art and graffiti subculture will appreciate the name of Keith Haring as one of the giants of this artistic subfield, which is precisely why Reebok has gone ahead and announced a sneaker collection that aims to celebrate the late artist's interpretations of 1980s culture.
The aptly named Keith Haring Collection comprises a Classic Leather shoe that depicts Haring's signature dog motif, the CL Legazy AZ Keith Haring shoe which celebrates his depictions of dance and other pieces that are similarly inspired by recurring themes and symbols in Haring's work.
Given the manner in which 1980s fashion, street culture and art continue to persist across a variety of market segments, this Reebok sneaker collection is poised to take off and adorn the feet of sneakerheads who want to pay tribute to Haring's contribution to street art culture.
Pop Art Sneaker Collections
These Reebok Shoes Are Inspired By Keith Haring's Art From the 1980s
Trend Themes
1. Pop Art Sneaker Collections - Releasing sneakers that showcase iconic pop artists, like Keith Haring, can attract fashion enthusiasts and create a buzz around the collaboration.
2. Nostalgia-based Fashion - Embracing retro and classic styles of the past to create a modern twist on fashion is a growing trend amongst consumers.
3. Street Art as an Influential Fashion Category - Street art continues to inspire and influence fashion trends, bridging the gap between art and wearable fashion.
Industry Implications
1. Fashion - The fashion industry can leverage the power of pop art and street art by incorporating it into clothing and footwear, creating buzz and generating new revenue streams.
2. Art - The symbiotic relationship between art and fashion allows the art industry to expand their reach and showcase their work in new and creative ways.
3. Footwear - The footwear industry is constantly looking for new inspiration to generate sales and partnering with iconic artists like Keith Haring can create a niche market for sneakers.