The ‘Smart Gardener’ is a really clever concept that will turn gardening novices into master growers. The website recommends what plants are best for you and your garden based on your location.
What is really innovative and remarkable about the Smart Gardener website is that you can take your selections and plant them in a virtual garden. No reason not to get the best results out of your garden anymore.
Implications - The eco movement has been a tremendously powerful cultural force. One of the effects of the movement is an increased interest and growing and cultivating food for oneself as part of a healthy lifestyle. Companies should consider how they can align their brand with healthy lifestyle choices to attract this valuable consumer group.
Virtual Garden Aids
‘Smart Gardener' Recommends Plants Based on Your Location
Trend Themes
1. Smart Gardening - Developing smart gardening tools and websites that recommend plants based on location and provide virtual gardening experiences.
2. Eco-friendly Lifestyle - Promoting an eco-friendly lifestyle that includes growing and cultivating food for oneself.
3. Health and Wellness - Aligning brands with healthy lifestyle choices, such as growing and eating fresh, homegrown produce.
Industry Implications
1. Gardening Tools and Services - Creating innovative gardening tools and services that integrate smart technology for personalized recommendations and virtual experiences.
2. Eco-friendly Products - Producing and marketing eco-friendly products that support and encourage home gardening, sustainable practices, and healthy living.
3. Health and Wellness Brands - Partnering with health and wellness brands to promote the benefits of growing and eating fresh, homegrown produce.