In order to give women who are interested in driving for a rideshare service and those using them a safer alternative, SheBah was created.
The Australian service is exclusively intended for female-identifying persons and children, who feel more at ease with a woman behind the wheel. Like other rideshare services, SheBah allows drivers to choose the hours that work for them, making it an effective way to make some extra money when there's time, or even a full-time gig if they have the hours to dedicate. In addition, drivers keep 85% of the fares they make through the app, making it a better option for drivers than most competitors.
To sum up its service, SheBah states, "Catching a Shebah means sitting in the front seat of the car without feeling vulnerable, no longer feeling limited by the time of day, knowing that your little one is in safe hands when you can’t drop them off and so much more."
Australian Women's Rideshare Services
SheBah Offers Users Safe and Convenient Transportation
Trend Themes
1. Women-centered Rideshare Services - There is a demand for rideshare services that prioritize the safety and comfort of female-identifying passengers and drivers, providing opportunities for new entrants to capture this market.
2. Flexible Employment Platforms - Rideshare services that offer flexible schedules and competitive compensation can disrupt traditional employment models and appeal to workers who prioritize autonomy in their work.
3. Child-friendly Rideshare Services - Rideshare services that prioritize child safety and accommodate the needs of parents can capture a distinct segment of the market and offer new opportunities for innovation.
Industry Implications
1. Transportation - The rise of women-centered rideshare services presents opportunities for transportation companies to appeal to underrepresented segments of the market and improve safety for all passengers.
2. Gig Economy - Flexible employment platforms like Shebah can disrupt traditional employment models and offer opportunities for new entrants to capture the rideshare market's growing demand.
3. Childcare - Innovative rideshare services that prioritize child safety and convenience can present opportunities for childcare companies to collaborate and capture a niche market.