Without any explanation, could you guess what is inside of Sagmeister & Walsh Film packaging? Probably not. All that you see when you open the lid of a little box is a strange snake-like object that would you likely not be able to identify.
Under the creative direction of Stefan Sagmeister himself, these Limited Edition items are sinuously sculpted earthenware objects that actually contain flash drives. Pull one in half to reveal a USB tip. Vaguely referencing cursive letters of the alphabet, these items sit inside of cartons that are completely covered in handwritten text. Its this use of unique print that references the nature of the typographic films stored as data inside. The playful Sagmeister & Walsh Film packaging also contains Blu-Ray discs and certificates of authenticity of the work within.
Typographic Media Merchandizing
Sagmeister & Walsh Film Packaging Offer Surrealist Presentation
Trend Themes
1. Surrealist Packaging - Businesses can capitalize on the trend of using surrealist packaging to make their products stand out and intrigue consumers.
2. Typographic Flash Drives - Entrepreneurs can innovate and create flash drives that incorporate typography and unique packaging, offering customers a new and distinct product.
3. Creative Limited Edition Collectibles - There is an opportunity for companies to create and sell creative and unique limited edition collectibles that are both functional and visually appealing.
Industry Implications
1. Consumer Electronics - Consumer electronic companies can create unique limited edition flash drives that are not only functional but also aesthetically pleasing to consumers.
2. Film and Entertainment - Film and entertainment companies can use surrealist packaging to create buzz around their products and make them stand out to consumers.
3. Home Decor - Home decor companies can utilize the trend of surrealist packaging to create unique and aesthetically pleasing collectibles that consumers can display in their homes.