In order to give consumers more options to add to their winter wardrobes, Sacai and The North Face joined to create a collection of weather-resistant apparel that enables one to combine fashion and extreme function into one ensemble.
Included in the collection are warm woven beanies that are topped off with pom-poms, boldly branded hoodies, breathable tees that are ideal for layering, snow pants, fur-trimmed hats, and various styles of jackets that protect their wearer from the elements outside. Apart from the olive-hued snow pants, all of the pieces in the Sacai and The North Face collection boast minimal black and white colorways, making them easy to integrate into daily ensembles and be paired with one another.
Minimalist Co-Branded Winter Wear
Sacai and The North Face Joined for a Stylish Seasonal Drop
Trend Themes
1. Co-branded Winter Wear - There is an opportunity to collaborate with companies that offer weather-resistant clothing to create stylish seasonal collections.
2. Minimalist Fashion - Minimalist fashion has been gaining popularity, and there is increasing demand for stylish yet functional clothing.
3. Layering Apparel - There is growing demand for clothing that is suitable for layering in colder weather.
Industry Implications
1. Fashion Industry - The fashion industry can collaborate to offer weather-resistant clothing that is functional and stylish.
2. Outdoor Apparel Industry - The outdoor apparel industry can improve upon current trends by creating more fashionable and minimalist clothing.
3. Accessories Industry - The accessories industry can capitalize on the need for warm yet stylish winter accessories such as hats and beanies.