In an effort to celebrate National Day with a baby boom, couples in the Russian town of Ulyanovsk are being encouraged to take a day off from work to have sex. Russian president, Vladimir Putin hopes the planned conception results on a baby boom next June 12th, offering money and prizes for those who give birth on the holiday. The long-term goal is to boost the country's birth rate which has been on a steady decline since the collapse of the Soviet Union.
Caviar with that?
Skip Work For Sex
Russia Supports Staying In Bed
Trend Themes
1. National Day Baby Boom - Disruptive innovation opportunity: Develop special promotions or incentives for couples to conceive on national holidays to increase birth rates.
2. Incentivized Births - Disruptive innovation opportunity: Create programs where governments or companies offer rewards or benefits for couples who give birth on specific dates to encourage population growth.
3. Declining Birth Rates - Disruptive innovation opportunity: Explore solutions to address the societal and economic challenges caused by decreasing birth rates, such as implementing policies or programs to incentivize and support parenthood.
Industry Implications
1. Hospitality and Tourism - Disruptive innovation opportunity: Develop special vacation packages or hotel promotions targeting couples who want to conceive on specific dates or during national holidays.
2. Healthcare and Insurance - Disruptive innovation opportunity: Design unique insurance plans or healthcare services that provide coverage and benefits specifically for couples who plan to conceive or give birth on certain days.
3. Government and Policy - Disruptive innovation opportunity: Create policies or programs that encourage population growth by offering incentives for couples who give birth on national holidays or specific dates.