Ricoh, a boutique camera brand based in Tokyo, has unveiled the GR IIIx Urban Edition, a new limited-edition version of its popular GR IIIx APS-C point-and-shoot camera.
The GR IIIx Urban Edition features a metallic gray finish that is created through a unique multi-coating process. The unique texture allows the entire camera to have a smooth-to-the-touch feel while still being notably grippy. In addition, the camera comes equipped with a blue lens ring and blue leather hand strap that features the same navy blue metallic details at the hot shoe cover.
Although Ricoh is a lesser-mentioned name in the camera market, the brand is known for producing high-quality point-and-shoot cameras. Of course, this remains the case with the GR IIIx APS-C. For those interested, the sleek new camera is now available to purchase on Ricoh's website.
Sleek Point-And-Shoot Cameras
Ricoh Has Unveiled Its New GR IIIx Urban Edition Camera
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