Dunkin' Donuts has released an all-new chocolate bar-inspired donut entitled the Reese's Peanut Butter square that features filling and icing inspired by the popular peanut butter cup.
The donut features a fluffy pastry yeast dough shaped in a square rather than a conventional circle. The donut is then filled with a buttercream inspired by the Reese's peanut butter that has a noticeable whipped texture complete with both savory and sweet notes. The top of the donut is covered in a layer of chocolate icing topped with orange detailing inspired by the Reese's brand colors. This donut creatively combines both qualities of the popular peanut butter chocolate candy bar along with the traditional aspects that donut lovers enjoy so much. The end result is a dessert that both sweet and savory food-lovers will enjoy.
Chocolate Bar Donuts
The Reese's Peanut Butter Square is Available at Dunkin' Donuts
Trend Themes
1. Chocolate Bar-inspired Treats - Incorporate the flavors and textures of popular chocolate bars in a variety of desserts, pastries, and snacks to appeal to sweet and savory food-lovers.
2. Novelty-shaped Pastry - Experiment with unique pastry shapes beyond the traditional circle to add visual appeal and playful presentation to baked goods.
3. Gourmet Buttercream Filling - Use whipped buttercream and high-quality ingredients to elevate the filling of baked goods and offer a sophisticated twist on classic flavors.
Industry Implications
1. Bakery - Bakeries can expand their offerings by incorporating chocolate bar-inspired treats and novelty-shaped pastries to their menu, potentially increasing customer appeal and opportunities for upselling.
2. Confectionery - Confectionery companies can experiment with flavors, shapes, and textures of classic chocolate bars to innovate new products for the market.
3. Restaurant/cafe - Restaurants and cafes can enhance their dessert selection and incorporate a gourmet edge by using high-quality ingredients and offering creative flavor pairings in their pastries and sweets.