Fashion designer Hussein Chalayan is putting his mark on a few pairs of Pumas with the Puma by Hussein Chalayan Urban Mobility collection. The Urban Mobility collection consists of several new pairs of Pumas -- none more interesting than the spiked pair seen in the featured gallery.
The aim of the Puma by Hussein Chalayan Urban Mobility Collection is to design shoes that appear to be in motion. I'd say Chalayan succeeded on that front as these shoes look to be slicing through the air at high speed.
Spiked Street Shoes
Puma by Hussein Chalayan is Built for Bodies in Motion
Trend Themes
1. Athletic Footwear Innovation - Designing and launching forward-thinking athletic shoes like the Puma by Hussein Chalayan spiked street shoes can disrupt the athletic footwear industry by creating a new subcategory of futuristic, performance-driven athletic shoes.
2. High-performance Fashion Collaboration - Collaborating with high-profile fashion designers like Hussein Chalayan, to create athletic shoes that look fashionable while performing at a high level, can disrupt both the athletic footwear and fashion industries and create a new subcategory of fashion-forward athletic shoes.
3. Moving Art Sneakers - Designing athletic shoes that function as creative artwork like the Puma by Hussein Chalayan spiked street shoes can disrupt the traditional sneaker market by creating a subcategory of unique, moving art sneakers that appeal to a new wave of art and sneaker collectors.
Industry Implications
1. Athletic Footwear - The athletic footwear industry could benefit from incorporating high-performance fashion collaborations to create a new subcategory of athletic footwear.
2. Fashion - The fashion industry can capitalize on the trend of designer collaborations to bring fashion-forward athletic footwear like the Puma by Hussein Chalayan Urban Mobility collection to a wider audience.
3. Art - Art collectors and enthusiasts could be interested in unique, creative sneakers like the Puma by Hussein Chalayan spiked street shoes, creating a new market for moving art sneakers.