For consumers looking for low-waste, plastic-free products, Etee offers affordable, subscription-based sustainable household products. The subscription-based model can give consumers a lifetime membership that allows consumers access to cost-effective, high-quality, biodegradable products.
These plastic-free products range from reusable beeswax wraps to biodegradable organic cutlery sets. Etee also offers cleaning kits for both clothing and dishes. In addition, consumers can purchase reusable bulk bags and bamboo toothbrushes. Other featured products include household cleaning spray, laundry detergent, freezer storage, and dish soap. Etee hopes to launch both baby and beauty products in the upcoming year as well.
As single-use plastic becomes a growing concern for consumers, biodegradable and plastic-free products will likely become more common to meet consumers desires.
Biodegradable Household Products
Etee Launched a Range of Affordable Plastic-Free Products
Trend Themes
1. Subscription-based Sustainability - The subscription-based model offers a disruptive innovation opportunity to provide consumers with cost-effective, high-quality biodegradable products.
2. Plastic-free Packaging - The use of plastic-free packaging presents an opportunity for disruptive innovation in the household products industry by meeting consumers' low-waste preferences.
3. Expansion Into New Product Categories - The launch of baby and beauty products by Etee in the upcoming year opens up disruptive innovation opportunities in these industries for affordable, biodegradable alternatives.
Industry Implications
1. Household Products - The household products industry can explore disruptive innovation opportunities by offering affordable, plastic-free alternatives to meet consumer demand for low-waste products.
2. Packaging - The packaging industry can capitalize on the demand for plastic-free packaging by developing innovative solutions that are environmentally friendly.
3. Baby and Beauty Products - The baby and beauty products industries have the opportunity to disrupt the market by offering affordable, biodegradable options that align with consumers' sustainability preferences.